Napoleon is said to have asked about a particular general “Is he
lucky” believing that luck plays the major part in a general’s
success. Who we to argue with a genius? Of course luck plays a part in
any successful outcome.
Luck does seem to come to those who work at it. Which famous golfer was
it who said, “the harder I work the luckier I get” ?.
How many millionaires only work just a few hours day?
Or Work Smarter?
Maybe we have it wrong but we believe that, for people selling high
value products and services, it’s not only about working harder - for
example, making more calls. It’s about WORKING SMARTER.
Improving selling effectiveness is critical to success in this type of
selling; making the most effective use of the limited time you are on
the phone to and face- to- face with prospective customers.
Our mission is to help your sales team work smarter so that you OUTSELL
gfa Sales Improvement associates are independent associates who have
years of sales and marketing experience of b2b selling in IT and
professional services industry. Specialists in particular disciplines –
coaching and training sales people, lead generation, telemarketing,
negotiations skills, consultative selling, sales management skills,
And if we can have some fun, make a little money and help your people to
raise their game, then everyone wins... except, of course, your